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Job Description
Ingram Content Group (ICG) is hiring a Social Media Manager to be a key part of our Marketing team in New York.
We’re looking for a creative, trend-savvy Social Media Manager to lead the charge in growing Ingram Publisher Services’ online presence—especially in the book-loving corners of TikTok, Instagram, and beyond. You’ll be the voice and vibe of our brand, crafting compelling social media content, collaborating with influencers, and helping independent publishers shine on social. If you’re equal parts strategist, storyteller, and digital culture junkie, and you get genuinely excited about the power of books to spark connection, we want to hear from you.
Ingram Content Group (“Ingram”) connects people with content in all forms. Providing comprehensive services for publishers, retailers, libraries, and educators, Ingram makes these services seamless and accessible through technology, innovation, and creativity. With an expansive global network of offices and facilities, Ingram’s services include digital and physical book distribution, print-on-demand, and digital learning.
Required Qualifications:
- Bachelor’s degree or year for year directly related experience
- 5 years of experience and expertise in organizing and developing social media content and executing social media campaigns
- Knowledge of social media tools (Canva and CapCut, among others), trends, and analytics
- Knowledge of social media management platforms
- Knowledge of advertising on TikTok and Meta to boost content (including Spark Ads in partnership with content creators)
- Produce and edit dynamic photos and video content for social media featuring select books, publishers, events and company culture.
- Ensure all efforts and messaging are consistent with the values, overall story and voice for the target audience of each account.
- Develop and manage a shared content calendar for social media accounts on TikTok, Facebook, Instagram (including Stories), LinkedIn, and future social platforms.
- Serve as the internal and external subject matter expert on social media, advising internal stakeholders and clients on trends, tools, and tactics.
- Assign and provide coaching on best practices and track the progress of content creation as it is assigned to participating colleagues.
- Establish and continually refine the growth plan of a NEW brand for Ingram Publisher Services to increase its social media following and content engagement, with a strong focus on TikTok.
- Works jointly with others to ideate, develop and execute social media campaigns for individual titles, adapting strategies based on performance data and channel goals.
- Leverage measurement tools to independently curate progress reports and mine insights, while continually finding ways to improve those metrics through testing and new initiatives.
- Maintain and grow IPS Influencer and Creator Program database and outreach.
- Monitor engagement on accounts, and responds, or escalates internally, while building relationships with consumers online.
- Continually research new social media platforms, apps and trends.
Additional Information
Perks/Benefits:
- A highly competitive compensation package with generous benefits beginning first day of employment for Medical/Prescription Drug plans, HSA, Vision, Dental and Health Care FSA.
- 15 vacation days & 12 sick days accrued annually and 3 personal days
- 401K match, Life and AD&D, Employee Assistance programs, Group Legal, & more
- Encouraged continued education with our tuition reimbursement program
- Financial and in-kind opportunities to engage with non-profits in your community
- Company match program for United Way donations
- Volunteer opportunities and in-kind drives for non-profits throughout the year
- Casual Dress Code
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, age, work related mental or physical disability, veteran status, sexual orientation, gender identity, or genetic information.
- EOE-Race/Gender/Veterans/Disabled
- We participate in EVerify.
- EEO Poster in English
- EEO Poster in Spanish
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