Job Title: Lead Designer
Job Level: Senior Manager
Location: New York, New York
Department: Creative
Reporting to: VP, Creative

Company Overview:

Sakara Life is a mission driven, premium wellness brand helping people nourish themselves by providing ready-to-eat nutrition programs, functional supplements, and educational content to clients nationwide. We are seeking smart, passionate, ambitious, and hardworking team players that share our passion for health & well-being.

About the role: We’re seeking a Lead Designer to elevate Sakara Life’s digital and visual presence while shaping the future of our growing wellness brand. In this role, you will lead the creation of user-centered designs across digital platforms (website, email campaigns, social media) and contribute to print and packaging design. Partnering with Marketing, Product Development, and eCommerce teams, you’ll deliver innovative visuals that enhance user experiences, drive engagement, and reflect Sakara’s unique aesthetic.

You’ll love this role if: You’re a creative problem solver who excels at transforming brand identity into captivating, functional designs across digital, print, and packaging. You thrive in managing multiple projects, consistently delivering high-quality results under tight deadlines. Staying ahead of design trends, you bring fresh, innovative ideas to your work while maintaining a detail-oriented approach to elevate design standards and ensure brand consistency. Collaboration is second nature to you, and you work effectively with cross-functional teams to deliver cohesive visuals that align with business goals. Inspired by health and wellness, you are passionate about creating designs that resonate with an engaged, purpose-driven audience.

Responsibilities:

• Design engaging assets for campaigns, social media, email, web, packaging, and print.
• Collaborate with creative and cross-functional teams to maintain cohesive brand storytelling.
• Work on projects from concept development to final production, ensuring designs meet brand standards and business goals.
• Develop and implement brand guidelines for a unified visual identity.
• Manage multiple projects, meeting deadlines in a fast-paced environment.
• Stay on top of design trends to keep the brand relevant and innovative.
• Build a template library for efficiency and consistency.
• Conduct A/B testing to optimize designs for performance and conversion.
• Oversee photo and video editing for marketing and digital assets.
• Create impactful packaging that elevates the consumer experience.
• Mentor and guide junior designers, fostering growth and creativity.

Requirements:

• Bachelor’s degree in Design, Digital Design, Fine Arts, or a related field.
• 7+ years of graphic design experience, with a portfolio showcasing exceptional work across both digital and print.
• Expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign); familiarity with Figma or Sketch is a requirement.
• Strong understanding of typography, composition, color theory, and design fundamentals.
• Knowledge of print production and file setup for various media formats.
• Excellent organizational and project management skills, with the ability to prioritize and meet deadlines in a fast-paced environment.
• Proven experience coaching or managing junior designers or freelancers.
• A balance of creativity and strategic thinking, with an ability to leverage data-driven insights in design.
• Strong collaboration and communication skills; thrives in cross-functional teams.
• Passion for health, wellness, and creating designs that inspire and empower audiences.

Benefits:

• Health Insurance through Aetna
  Medical (90% Coverage for Individual)
  Dental & Vision (100% Coverage for Individual)
• Flexible Vacation
• 401k Program
• Pre-tax Commuter Benefits & Flexible Spending Account
• Paid Parental Leave
• Employer Paid Short Term Disability
• Discounts on Sakara products and complimentary in office Sakara meals.
• Voluntary benefits such as Long Term Disability and Supplemental Life Insurance
• A vibrant and inclusive company culture
• The chance to make a meaningful impact on people’s lives through wellness and nutrition

This role will be based out of our HQ in NYC (3 days a week in office are required)

Sakara Life is proud to be an Equal Opportunity Employer. All persons shall have the opportunity to be considered for employment without regard to their race, color, creed, religion, national origin, ancestry, citizenship status, age, physical or mental disability, sex, gender, gender identity or expression (including transgender status), sexual orientation, marital status, veteran status, genetic information or any other characteristic protected by applicable federal, state or local laws.

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