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Job Description
The Role
Are you ready to shape the future of how Fanatics uses data to drive business value across the global sports ecosystem? Fanatics is building a next-generation digital sports platform—and enterprise analytics is the connective tissue that powers investor confidence, monetization strategy, and cross-business insights.
This role sits within the Fanatics Ecosystem Data & Analytics team and focuses on surfacing high-impact insights that span across Fanatics’ Operating Companies: Commerce, Betting & Gaming, and Collectibles. You’ll help drive initiatives that power our investor storytelling, unlock new data monetization opportunities, and enable growth in areas like audience targeting, advertising, and platform-level performance. You’ll play a key role in helping senior leaders understand what’s working, what’s next, and where value is being created across the Fanatics ecosystem.
You’re a strategic thinker, a skilled storyteller, and a passionate analyst who sees data not just as numbers, but as a vehicle for alignment, acceleration, and transformation.
What You’ll Do
- Partner with Enterprise leaders, FP&A, Fan Data Services, and teams across Commerce, Betting, and Collectibles to surface enterprise-level insights that shape corporate strategy and operational focus.
- Drive analytical narratives and visualizations that support investor communications, executive reviews, and board materials.
- Conduct rigorous analysis on product, user behavior, and revenue data to uncover strategic opportunities across Fanatics’ businesses and audiences.
- Design and deliver KPIs, dashboards, and performance frameworks that enable a clear and consistent understanding of platform health and monetization levers.
- Support the development and ongoing measurement of Fanatics Audience Network performance—including audience segmentation, campaign attribution, and monetization potential.
- Contribute to modeling and forecasting efforts that bridge operational metrics with top-line revenue and audience growth.
- Translate complex data into simple, actionable insights for senior stakeholders—bridging the gap between technical depth and business context.
- Operate within a matrixed organization across multiple high-priority initiatives with varying levels of data maturity and strategic complexity.
- 3–5+ years of experience in Analytics, Advertising, Strategy, Consulting, Investment Banking, or Corporate Development, ideally within a tech, media, or platform business.
- Demonstrated ability to drive cross-functional initiatives that connect data with business value—especially in areas like advertising, revenue optimization, or investor relations.
- Advanced proficiency in SQL and data visualization tools like Tableau, Power BI, or Looker; fluency in Excel/Google Sheets modeling.
- Experience working with large, complex datasets and distilling them into executive-ready insights and visual stories.
- A strong communicator with the ability to frame analytical work in the context of enterprise strategy, financial outcomes, and investor relevance.
- Highly structured thinker who can thrive in ambiguous environments, prioritize effectively, and move quickly to impact.
- Passion for the business of sports and the intersection of data, media, commerce, and fandom.
- Collaborative, curious, and grounded—committed to elevating the team and the business as a whole.
About Us
Fanatics is building a leading global digital sports platform. We ignite the passions of global sports fans and maximize the presence and reach for our hundreds of sports partners globally by offering products and services across Fanatics Commerce, Fanatics Collectibles, and Fanatics Betting & Gaming, allowing sports fans to Buy, Collect, and Bet. Through the Fanatics platform, sports fans can buy licensed fan gear, jerseys, lifestyle and streetwear products, headwear, and hardgoods; collect physical and digital trading cards, sports memorabilia, and other digital assets; and bet as the company builds its Sportsbook and iGaming platform. Fanatics has an established database of over 100 million global sports fans; a global partner network with approximately 900 sports properties, including major national and international professional sports leagues, players associations, teams, colleges, college conferences and retail partners, 2,500 athletes and celebrities, and 200 exclusive athletes; and over 2,000 retail locations, including its Lids retail stores. Our more than 22,000 employees are committed to relentlessly enhancing the fan experience and delighting sports fans globally.
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