Publicis Media is a leading media agency network, and they are seeking an Analyst to join their Analytics team. The role involves analyzing media performance, generating actionable insights, and producing reports to optimize media strategies for clients.

Responsibilities

• Analyze media performance across multiple channels and identify actionable insights.
• Calculate and compare KPIs using dashboards, Excel and other tools to support business reporting.
• Write basic SQL queries to extract data from internal databases.
• Produce campaign performance updates, hindsight reports and ad-hoc analysis.
• Summarize key findings and trends through clear and concise reports and presentations.
• Collaborate with internal teams to identify performance drivers and inform recommendations.

Qualification

Required

• Bachelor's degree in quantitative, marketing, or communications-related field (e.g., Statistics, Economics, Marketing, Business, Data Science, etc.)
• 1+ year experience working with data sets using Excel and SQL in an academic, internship or professional capacity.
• Intermediate to advanced Excel and SQL skills required (pivot tables, IF statements, joins and lookups, etc.)
• Proficiency visualizing data in Microsoft Excel and PowerPoint.
• Strong attention to detail with the ability to QA others’ work as well as your own.

Preferred

• Experience with media metrics or marketing data sources via coursework, internships, or entry-level roles is a plus.
• Familiarity with BI/dashboard tools like Tableau, Power BI, or Google Data Studio strongly preferred.
• Exposure to Google Analytics, Adobe Analytics, Meta Ads Manager or similar platforms is helpful but not required.