Havas Media Network specializes in programmatic purchasing, mobile, data consultancy, performance marketing, and social media. They are looking for an Analyst to join the Analytics Team to support senior members in defining measures and metrics for tracking and analysis across various media channels.

Responsibilities

• Work with the Digital media teams to develop measurement action plans for online media campaigns
• Deliver tracking analysis and reports to support client campaigns and programs, creative and recommended solutions
• Ability to develop tracking and reporting requirements, particularly web analytics
• Ability to contribute to increasing the level of innovation in data, analytics, and CRM at the agency
• Provide assistance on projects, including design, interpreting results, and synthesizing recommendations
• Generate regular reports to gauge the effectiveness of online search, display advertising campaigns on the site/engine, placement/keyword, and creative levels
• Monitor and analyze media campaign performance
• Analyze website behavior using Web analytics tools to determine areas of site improvement
• Contribute to the company's knowledge base by creating and sharing case studies, POVs, and seminar/ conference summaries

Qualification

Required

• 0-2 years of online media and campaign measurement experience or business experience working in an account services industry such as Management Consulting, Marketing, Advertising, Interactive Consulting, or finance
• Undergraduate degree
• Qualifications include intellectual curiosity, problem-solving skills, determination, and the capacity to add creativity to our client work
• Strong quantitative and research skills with proven ability to demonstrate data collecting, analyzing, and interpretation capabilities
• Excellent organizational and communication skills
• Strong working knowledge of MS Office, particularly Excel
• Ethics and values care consistent with Havas Media’s high standards
• Highly motivated with a strong record of academic and/or professional achievement
• Detail oriented
• Communicative
• Eager to learn

Preferred

• Relevant courses or field of study preferred (e.g., Marketing, Business, Finance, Statistics, or Economics)
• Understanding of online advertising planning, buying, and performance metrics is a plus
• Experience with website analytics tools such as Omniture and Google Analytics is a plus