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Job Description
We?re looking for a strategic and creative Senior Manager of Strategic Marketing to lead marketing for a single enterprise client, overseeing a national portfolio of 10+ sites. This role owns the full customer journey?from boardroom to breakroom?designing and executing marketing strategies that are insight-driven, operationally sound, and focused on delivering meaningful, relevant experiences to customers at every touchpoint.
Working closely with internal partners in Culinary, Finance, and Operations, this leader will shape a scalable marketing vision that drives revenue, supports operational goals, and centers on the evolving needs of our customers.
Compensation Data
COMPENSATION:The salary range for this position is $110,000 to $135,000. If both numbers are the same, that is the amount that Aramark expects to offer. This is Aramark?s good faith and reasonable estimate of the compensation for this position as of the time of posting.
?BENEFITS:Aramark offers comprehensive benefit programs and services for eligible employees including medical, dental, vision, and work/life resources. Additional benefits may include retirement savings plans like 401(k) and paid days off such as parental leave and disability coverage. Benefits vary by location and are subject to any legal requirements or limitations, employee eligibility status, and where the employee lives and/or works. For more information about Aramark benefits, click here Aramark Careers - Benefits & Compensation. ?
- There is no predetermined application window for this position, the position will close once a qualified candidate is selected. Qualified applicants with arrest or conviction records will be considered for employment in accordance with applicable law, including, but not limited to, the Los Angeles County Fair Chance Ordinance for Employers, the California Fair Chance Act, and the San Francisco Fair Chance Ordinance to the extent that those laws apply to the opportunity.
End-to-End Customer Experience Strategy
Lead marketing strategy across the entire guest journey, creating tailored, relevant experiences from executive-level programs to everyday dining moments.
Bring a customer-first lens to every decision, ensuring marketing enhances satisfaction, engagement, and increases profitable growth.
Align strategy with customer behavior, site nuances from breakroom, amenities and café
Marketing & Merchandising Execution
Own quarterly and annual marketing planning across 10+ locations with built-in flexibility for trends, seasonality, and emerging insights.
Develop merchandising strategies that elevate presentation and boost sales.
Collaborate with Culinary on storytelling, launches, and experience design tied to menu cycles and marketing initiatives.
Cross-Functional Collaboration
Partner with Culinary, Finance, and Operations to ensure integrated execution and financial alignment.
Maintain strong internal rhythms for communication, planning, and review.
Manage a direct report and act as a unifying influential force across functions?translating strategic vision into executable action plans.
Insight & Impact Reporting
Lead measurement strategy to track performance across all sites and programs.
Clearly communicate the marketing and customer strategy to senior leadership to the client and internal leadership team.
Deliver clear, visually compelling updates that surface trends, customer feedback, and actionable insights.
Continuously optimize marketing based on data, team feedback, and evolving client priorities.
Qualifications
8+ years in strategic marketing, preferably with multi-site oversight or complex operational environments
Strong understanding of merchandising, customer behavior, and experience design
Demonstrated success in leading cross-functional initiatives and aligning internal partners
Excellent communicator and strategic thinker with strong organizational and storytelling skills
3+ years managing a small team
Hospitality, food service, or retail industry experience is strongly preferred
50%+ Travel, NYC based
Education
About Aramark
Our Mission
Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet.
At Aramark, we believe that every employee should enjoy equal employment opportunity and be free to participate in all aspects of the company. We do not discriminate on the basis of race, color, religion, national origin, age, sex, gender, pregnancy, disability, sexual orientation, gender identity, genetic information, military status, protected veteran status or other characteristics protected by applicable law.
About Aramark
The people of Aramark proudly serve millions of guests every day through food and facilities in 15 countries around the world. Rooted in service and united by our purpose, we strive to do great things for each other, our partners, our communities, and our planet. We believe a career should develop your talents, fuel your passions, and empower your professional growth. So, no matter what you're pursuing - a new challenge, a sense of belonging, or just a great place to work - our focus is helping you reach your full potential. Learn more about working here at http://www.aramarkcareers.com or connect with us on Facebook, Instagram and Twitter.
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